Sohu operates as a service provider to China's leading
mobile operators, offering a wide range of wireless products focused on
entertainment, media and communications. The Company makes these products
available to users via a broad choice of technologies, such as short messaging
services (SMS), multimedia messaging services (MMS), wireless application
protocol (WAP), interactive voice response (IVR), and ring back tone (RBT)
services. The Company provides wireless services through several Chinese
mobile and telecom network operators.
As more interactive wireless technology takes hold, we believe our core
portal identity gives us a distinct advantage over the large number of
less diversified competitors in this field because we can develop new
value-added services adapted from our comprehensive online content and
large user communities. Therefore we expect wireless value-added services
to offer an attractive long-term market opportunity for Sohu.
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