SOHU.com, the most popular Chinese portal in
Mainland China, has launched the Real Estate Channel
(http//www.realestate.sohu.com/), creating a new area of on-line lifestyle for
mainland Chinese.
SOHU's Real Estate Channel meets the increasing Mainland demand for on-line
property information, which has seen dramatic growth following the government's
decision to allow people to freely buy and sell public houses and economy
houses. The first phase of the Real Estate Channel, which was launched on 16
October, focuses on providing SOHU.com subscribers with market trend
information, the latest government policies and regulations, as well as property
transaction procedures.
The Channel combines core messages and accurate property data collected from
its partners in Beijing, Shanghai and Guangzhou. The Channel's main features
include:
Property portfolios and advertisements for property sales and leasing. The
"On-line Properties" section has a portfolio covering over 1,000 individual
properties in Beijing and Guangzhou. It also serves as an efficient channel for
property advertising. Accurate data on mortgages. The "Mortgage Centre"
enables users to access information on loan amounts, repayment schedules and
application procedures provided by various major Chinese banks with a simple
click". Property market hotline and analysis. The "What's New" section
highlights the most popular topics in the market, while "Inside the Business"
and "market Analysis" updates readers on the swift market changes and stories of
the VIPs". Experts teaches you the know-how. "Property Advisor" guides you
the way to become an expert in property transactions, while the "Expert's View"
provides insightful opinions from professionals, and the "Property Handbook"
explains government regulations. "Refurnish Your Apartment" shows users
trend in stylish household and decorations with practical tools and
recommendations.
About SOHU.com: SOHU.com (www.sohu.com), the leading internet portal in
China with a current (February, 2000) page view posting of 10million per day, is
the first major Chinese language web destination on the Internet. SOHU.com has
pioneered many firsts, including the introduction of banner advertising and the
setting of standard for Web traffic assessment in China. "SOHU.com is the top
brand in the Chinese Internet and NOKIA is the top brand in wireless
communications. We are proud to be a partner of NOKIA in this important
project", said Dr. Charles Zhang, President and CEO of
SOHU.com. |