BEIJING, CHINA, February 9, 2002 - SOHU.COM (Nasdaq: SOHU), China's leading online media, communications and commerce company, today announced it has obtained the Official Sponsorship Rights of the Chinese Football Association's 2002 World Cup Official Site. Under the agreement, SOHU.com will produce, host, market and commercially operate the official Web site of the Chinese Football Association (CFA), the governing body of football in China and a member of the Federation Internationale de Football Association (FIFA), for the 2002 World Cup Korea/Japan.

SOHU has entered into an exclusive partnership with Sports-01 Co. Ltd, a sports management company based in China, that has the official rights as granted by CFA, to the CFA Official Web site for the 2002 FIFA World Cup (http://worldcup.sohu.com). The Official Site will give instant and uninterrupted access to the World Cup games, with breaking news, real-time results, analysis and background. Sports-01 will contribute exclusive online content for the web site provided by a Sport-01 media crew accredited to the World Cup finals in Korea and Japan from May 31 to June 30, 2002.

SOHU will support the Official Site with its full range of services, including SOHU Online Chat, SOHU E-store and SOHU wireless services. In addition, SOHU is responsible for marketing all sponsorship, advertising and promotional opportunities for the CFA Official Site, providing selected clients the ability to reach millions of Chinese consumers.

Under the agreement, SOHU.COM and Sports-01 will also jointly organize a series of events in preparation of the Chinese National Soccer Team's March to the World Cup. Events co-hosted by SOHU and Sports-01 include the Goodwill Ceremony ahead of the National Soccer Team's departure for the 2002 World Cup; publication and marketing of a commemorative book ("50 Years of Football in China, 1952-2002"); online selection of a team of cheerleaders to accompany the soccer team; and online voting for the selection of the National Soccer Hero of the past five decades.

Furthermore, the commemorative book and other souvenirs exclusively developed for the CFA Official Web site will be available for purchase at SOHU's E-store (http://store.sohu.com).

"The CFA Official Site at http://worldcup.sohu.com is the most compelling site to connect with comprehensive information about the FIFA 2002 World Cup. As the Most Visited portal for two consecutive years (Sinomonitor International), SOHU is uniquely positioned to channel high volumes of traffic to this site and attract millions more passionate Chinese soccer fans to follow the World Cup games online. This is without a doubt the biggest sports event of the year, even more so because Chinese soccer fans will finally be able to witness their country take part in the World Cup finals", commented Charles Zhang, CEO and President of SOHU.COM.

About SOHU.com
SOHU.com is the leading Internet portal in Mainland China with current daily page views exceeding 12 million. It provides navigation/search, news, sports, business and finance, real estate channel, entertainment, chat, email and e-commerce activities for a solid and wide base of visitors. Dr. Charles Zhang founded SOHU.com in 1997. Its investors include Intel, Dow Jones, IDG, the Morningside China Group, PCCW, Legend and Hikari. Its content partners include CNET, DOW Jones and dozens of local media organizations in China.

For further information:
Dahlia Wei
SOHU Investor Relations and Communications
Tel: +86 10 6272 6598
E-mail: ir@sohu-inc.com
http://www.sohu.com/about/English/